Surveys suggest that around half the potential buyers of a property would try to knock between 10 to 20 percent off a property’s asking price if it looked unappealing from the street. It is said that people typically take just 10 seconds to decide whether they like a property from the outside with the top turn-offs of a scruffy garden and unkempt lawn the easiest things that can be turned around. Quick fixes that can have significant effect on first-impressions include:
Kerb Appeal is that type of real-estate terminology that fits well with similar jargon – ‘Renovators Delight’, Fixer-Upper and the like. However, kerb-appeal is probably a more descriptive term than most; literally meaning the appeal a property presents to potential buyers when viewed from the street. And, according to a number of surveys carried out over the past twelve months, there is a definite correlation between the first-impressions and the value of a property as perceived by a prospective buyer. The survey findings released earlier this year from comparison website finder.com.au, suggests that nine-out-of-10 Australians would offer below a property’s asking price if the exterior was not appealing – with house hunters offering 17 percent on-average below the asking price, if dissatisfied with the property from the outside. Corroborating these survey results was another study carried out for Barclays Mortgages in the UK which found that about 44 per cent of buyers would try to knock between 10 to 20 percent off a property’s asking price if it looked unappealing from the street. The survey of some 2,000 homeowners found that people typically take just 10 seconds to decide whether they like a property from the outside. Top turn-offs include poorly-maintained appearance with a scruffy garden and unkempt lawn the easiest things that can be addressed to turn things around.
Tips to come from the reports included a number of ‘quick-fixes’ that can have significant effect on first impressions: – Attention to detail was a recurring theme and touching-up any cracked or peeling paint around windows or fascias and sparkling-clean windows was high on the list. – Sprucing up the garden was also seen as a priority with the majority leaning towards it looking neat-and- tidy. – Pull out any weeds and refresh any mulch in garden beds and trim hedges, or untidy or overhanging trees or bushes, especially any that block the view of the home from the street. – Appeal to the buyer’s sense of smell as this can enhance the prospective buyer’s walk-through experience and adding some simple pot-plants with pleasant smelling flowers, like lavender, can make a significant difference. For homes with grass in the front yard, it is recommended to mow it at a higher setting so it looks neat and healthy.