Melbourne International Flower & Garden Show announces Presenting Partnership deal with Lawn Solutions Australia
The Melbourne International Flower & Garden Show (MIFGS) has announced that Lawn Solutions Australia, Australia’s largest network of turf specialists, will become the Presenting Sponsor of the Show.
The Melbourne International Flower & Garden Show is an industry platform and a critical vehicle to drive and grow public interest in gardening, whilst fueling the industry and employment of its many small businesses.
The Show has established itself as the event to foster young garden and floral designers, displaying their creative talents, and provides professional development for training institutions and universities all over the country.
In relation to the new partnership, Marcus Gale, IMG Events Director, said: “We are delighted to amplify our partnership with Lawn Solutions Australia to the level of Presenting Partner. Lawn Solutions Australia has been present at the Show for many years and now becomes its most prominent partnership. Lawn Solutions Australia is leading the way in education, innovation and sustainability. These themes are a shared focus and the partnership will no doubt enable each party to further their achievements and highlights in this space. Together, we plan to enhance and grow the experience for all involved and for the 100,000 people that consistently attend the Show each autumn. Our Show is the largest of its kind in the Southern Hemisphere and this partnership with Lawn Solutions Australia will only continue to maintain and improve its position on Melbourne’s highly acclaimed major event calendar.”
Over the past few years, the Show has evolved to not only showcase design but to enhance its educational offering and inspire its attendees to achieve great results in their own lifestyles.
The Melbourne International Flower & Garden Show presented by Lawn Solutions Australia, will again be staged at the world heritage listed Royal Exhibition Building and Carlton Gardens between 27 – 31 March 2019. Now in its 24th year, the Show will continue to delight and inspire enthusiasts with a curated blend of living art and Australian lifestyle, as the country’s leading landscape and floral designers demonstrate their skills and imagination through an array of innovative and creative designs.
“Lawn Solutions Australia has enjoyed being an exhibitor the Melbourne International Flower & Garden Show for many years, and we are very excited to now come on board as the official presenting partner. The Melbourne International Flower & Garden Show features the best landscape and floral talent from Australia and around the world, and Lawn Solutions Australia is proud to be a big part of that,” said Gavin Rogers, Director of Lawn Solutions Australia.
